Thanks to Freeflying, I have been involved with Software Freedom Day since August 2007. We, at the Beijing LUG organized the Beijing chapter that year, with the support of COPU, were one of the 2007 winners and I started to get involved with the great organization behind SFD. In 2008, I (and the Beijing LUG) took care and shipped all the goodies for the first 300 registered teams, and co-organized 3 events in China. This year I’ve been promoted Vice President of SFi and as such, can’t hide as being just another volunteer (though I am just ‘another volunteer’). So in order to give better support to all the teams out there making SFD happen every year, we’d like to know what kind of goodies we can send out that will help you to make a better event. Of course, we’re running on a limited budget (10,000 T-shirts won’t make it really) but it’d be really nice to get a global brainstorming going and see how SFI can provide better support. You can either get back to me by commenting on this blog or by emailing our mailing list. Looking forward to hear from everyone!
A friend of mine was telling me how she went to buy a new computer, asked to have Linux on it, and was told “Linux is not good for you at home” and that she shouldn’t worry, they’ll just install her Windows XP and all the things she really needs, “for free”. Yes this happened in China, but it probably already happened elsewhere.
Don’t worry she’ll install Linux all by herself I am sure, the real problem is no longer that consumers are not aware nor ready for Linux, sales persons are not! It’s probably harder for them to get familiar with Linux and make an effort to learn something that’s good for their customers rather than launching Norton Ghost, partitioning the disk into Nx20GiB partitions (that’s how they prepare PCs here…) and copying all the virus, spyware and malware infected bootleg versions of Windows they’ve been distributing for ages.
This friend of mine is no tech person, just uses a computer and I guess, has been hearing about Open Source, Linux and Software Freedom. So it’s nice to see that our efforts are paying off. Now how can we reach those stores in China (and elsewhere) and get them to become familiar with Linux installs, and… why not… even do Linux promotion?
As mentioned previously I had the opportunity to meet and discuss with Tristan Nitot, Mozilla Europe President, while in Paris. We exchanged views and tactics about web standards promotion and Firefox adoption in different markets.
Tristan like some of us at the Beijing LUG is a man who does what he believes in, no matter what it takes, and started Mozilla Europe as a volunteer. He invested his time (and therefore money) where his heart was when AOL got rid of Netscape and fired everybody. Since we don’t hear much about what’s happening in China with Mozilla Online, I asked him what he thought helped Mozilla in Europe and if there was a “magic recipe” for success…
When starting the Mozilla Europe Association, Tristan and other members of the Firefox community tested the most visited 1000 sites in each European country, analyzed what was not working well under Firefox and emailed the fixes to each webmaster. Definitely a long and tedious process, but worth doing if you care about the web. The second step, Tristan said, and probably a very important one too, was market share. With currently 28% market share in Europe any webmaster with a bit of brain will care for standards.
Another significant detail I liked about Mozilla Europe, is that they share their office with Mandriva (a Linux distribution) and are definitely close to all things community and Linux – a bit too much sometimes admitted Tristan.
Now where does this put us, poor “Chinese mortals”? Mozilla China is in the same building as the Microsoft MSN team, Netease, Google and Sun, has very low market share and often manages to cancel (at the last minute) when invited (and confirmed) at open source conferences or community driven events. Mozilla is after market shares even in China and therefore I really wonder what is their current strategy.
To conclude it was really refreshing to be able to discuss about real problems and find out what worked in Europe. I sincerely wish Mozilla China can learn from this openness and apply some of it in our middle kingdom.